photo courtesy of Estately
A Razón in the Sun. "There is a tagline,” says Nash Cvetkovski of Razón (4250 N. Marine Dr.; no phone yet), his restaurant of American food with French, Spanish, and Italian influences that he hopes to open next month. “Razón: It’s personal.”
Huh? “It’s what we are trying to do—create an urban food factory.” Cvetkovski further clarifies that this means homemade gourmet food from local ingredients, made for a “casual-to-upscale” dining room and a coffee shop with grab-and-go sandwiches, salads, and bistro boxes for the Lake Shore Drive foot traffic. Wood-fired pizza will be available starting at 10a.m. Some sample dishes are calamari with smoked-jalapeño aïoli and grilled lemon, and the signature burger with smoked Gouda, grilled portobello mushrooms, tomato confit, sweet-potato chips, and mixed baby greens.
The café and meat market Beograd in the Irving Park neighborhood has been Cvetkovski’s family’s business for 30 years, so despite the tagline, for Cvetkovski the food industry is more than just personal.